Projects
Art Center College of Design,
Public Programs
MoHotta MoBetta
Buy Nothing Day
Event
Bag
Etón Corporation
Doggy Palace
Whitecanvas
Svenska Skolan, Los Angeles
Music Interactive
Silly-ness
As a way to communicate the message, an event was created to take place on the streets of urban shopping areas. A tow truck tows a big shopping bag symbolizing false fulfillment while a group of shoppers with the word "consumer" on their backs chase after this illusion of happiness.